Prepared to care.

These videos are part of a campaign called ‘Prepared,’ intended for a clinical audience as well as public-facing ones.

Written from an original concept I developed, this campaign shows how the inspiration to work in medicine is often inspired by an early desire to help other people. The idea came out of many interviews I’ve conducted with physicians over the years.

See additional videos from the campaign below.

Writer, Director, Editor: Philip Heinrich
Producers: Chris Rodriguez, Cathy King
Associate Producer: Doug Simpler
Cinematographer: Aaron Youngblood
Art Director: Michael Piccola
Wardrobe Stylist: Janet Schwarz

Videos are presented here for portfolio purposes only.